Translation with SYSTRAN Links

Report of the Council on the TV commercial in favour of the cinema

Publication date: Tuesday, December 10, 2013

The Council decided on May 29th, 2013 to on television engage a reflection on publicity for the cinema.

The professional organizations concerned, the National centre of the cinema and the animated image, the TV channels as well as the actors of the advertising sector were invited to express itself on this question within the framework of hearings carried out from June to September 2013.

At the conclusion of those, the Council worked out a report which gives an account of the expressed positions and the various options evoked at the time as of hearings. It also presents of the sector of the cinema in publicity and a prospect inventory of fixtures in television.

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